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Business Transformation with Humanity & Speed
I am driven by the possibilities unearthed when you combine the power of {creativity} and {business}. In 15+ years leading the design of early-stage ventures at the (intersection) of [business] creative, science and engineering - one thing has become clear: When you focus on <<growth>>; strengths and opportunities far outweigh weaknesses && threats.
My {Philosophy}
When it comes to personal or commercial transformation, labels can be limiting. (Fear) leads to [failure]. My purpose is to help organizations identify {unique signature strengths} and how to use them to <<level-up>> from where they are today.
Agency?
Consultancy?That too.
Brand × Strategy × Business × Design × Product
I help clients combine the cutting edge creativity found in leading advertising agencies with the commercial rigor applied in traditional management consulting. I work with corporations and early-stage ventures to deliver the kind of growth and impact only achieved when outputs are both scalable and bespoke.
I assemble nimble teams of experts across business, creative, legal and engineering. Together, we launch new products, stand up new organizations, and reinvent business models.
AS A RESULT, WE:
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Guide wiser investments
Reduce time to deliver impact
Stay with you to achieve true transformation
(when needed)
While our offering is substantial, we only offer what’s needed for the impact you need to achieve. People, businesses and goals are not templated, so why would a process be?
Why MShare
Capabilties
Less overhead.
More brilliance.
CAPABILITIES:
→ Business Strategy
→ Creative Strategy
→ Product Strategy
Design & Development
→ Go-To-Market Strategy
→ Team Coaching
→ Market Research
→ Organizational
Transformation
→ Enterprise Branding
→ Omnichannel Solutions
→ Campaigns
→ Website Design & Dev
→ Photoshoots
→ Video Production
→ Social Media Marketing
→ Product Marketing
➀ + ➀ = ➂
The Power of a Trusted Network
We are nimble, quick and targeted. So is our work. The trust required to deliver at pace is based on an unwavering belief in success and working with partners who have the credentials and empathy to bring ideas to market. Our clients trust us to deliver impact, not an SOW.
Phiosophy
WE HAVE HELPED BRANDS SUCH AS:
Metrics
Metrics matter.
40% SAVINGS
Stood up a commercial global creative studio within a Fortune 10 bank, achieving 40% savings in re-defining roles, while successfully onboarding new leadership from the commercial agency and digital consulting world in 12 months.
TRANSFORMED
Strengthened a Fortune 10 company’s commitment to diversity & inclusion through strategic acquisition of leading tech-focused partnerships.
< 1 YEAR
Launched a unique healthcare product offering for a Top 5 national health system in less than a year through C-suite collaboration.
6 WEEKS
Delivered a 24-hr global, live broadcast for a $40B company executed in 6 weeks (during a global pandemic).
430% SAVINGS
Led a transformation from a house of brands into a branded house: introduced new global brand strategy, guidelines and creative to increase global brand equity and achieve 430% savings through the consolidation of disparate branding efforts.
EXCEEDING
BENCHMARKS
Led the most effective omnichannel marketing campaign in a Fast Company Top 20 Most Innovative company’s history over a 6 week product announcement: 37M targeted impressions, exceeding hyper-local targeting benchmarks by 100%+, and exceeding CTA benchmarks via social media channel distributions by 15.6x.
My thoughts on leadership
OUT LEADERSHIP PANEL
WOMEN IN INNOVATION PODCAST
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Contact
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